Our Story
When I couldn't find a beautiful backpack for my son Ralph in 2012, I sat down at the kitchen table and designed one myself without further ado. Ralph loved colors and I valued aesthetics and quality. With this in mind, I wanted to design something colorful and sturdy at the same time, while moving away from polyester in bright colors.
![](http://www.jeunepremier.com/cdn/shop/files/about-us-1.jpg?v=1649244832&width=600)
![](http://www.jeunepremier.com/cdn/shop/files/about-us-1.jpg?v=1649244832&width=750)